Articles on PR for People

Commercial/Editorial Portraiture

William Lulow

August 01, 2016

Commercial photography is the genre within our business that most often means you are photographing someone or something for the purpose of selling the product or person or disseminating information about it/them! As I have often said, if you are shooting for a publication, you need first to know the publication, how it uses images and what types of images it needs. When I go on assignment for any publication, and I know who the subject is...

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Tech & Science

How To Shoot With A Wide Angle Lens

William Lulow

July 30, 2016

A “wide angle” lens is one where the elements are put together to bend light rays so that the image created encompasses more of the scene. The angle of view is anywhere from a “fisheye” (almost 180 degrees) to roughly 35-40mm (for a full-frame 35mm camera) where the angle of view is around 65-85 degrees. This type of lens will yield an image that shows most of the scene in front of the camera.

Wide angle lenses do several things...

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Books

PR for People® Book Reviews July 2016

Barbara McMichael

July 30, 2016

Beauty is in the hand of the mascara wand wielder

Your Beauty Mark – Dita Von Teese Dey Street Books – 400 pp - $45

Grace & Style – Grace Helbig

Touchstone – 240 pp - $19.99

You want to read up on fashion and style? Try these two very different books on for size –

“Your Beauty Mark” is a lavish book by international burlesque star Dita Von Teese.

...

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Small Business

From Tragedy to Treats

Matt Robinson

July 28, 2016

Grieving mother turns pain into pain

When her teenage son suddenly committed suicide in 2014, devoted mother and educator Galit Grutman of Newton, MA was shattered.

In picking up the pieces, however, she was not only able to find purpose for herself; she was also able to bring joy to others.

As the founder of Galit’s Treats with Love (http...

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Style

The Digital Strategies of High Fashion and Portable Devices

Dean Landsman

July 27, 2016

Digital Strategy creates a level playing field in high fashion. This strategy is in marketing, protection against knock-offs, and maintaining brand integrity while reaching far more customers and end users.

Tech is the new fashion. Or better put: technology is in vogue at design houses and the fashion world. Technology and fashion are now merging into one and the same product and entity. How so? By fashion houses that have...

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Media

"Just The Way You Are"

PR for People Team

July 27, 2016

From Medford, New Jersey

by Cindy Weinstein

There’s an unusual component to the traditional high school yearbook. Typically, there exist tributes, highlight reels, teacher, staff and student profiles, clubs, organizations, and sports categories. Also contained is a competitively odd feature casting graduating classmates into “Best” or ”Most” roles. Personally, I never ‘got‘ this. My...

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Women

Wellesley 1961, A Reflection

Sally Haver

July 26, 2016

102 women stood in the dorm library, members of the class of 1961 who chose to attend their 55th reunion. It’s a self-select group, those that felt they had done well enough and looked good enough to attend, and who didn’t have personal or family issues to keep them away. June is the month when colleges across America welcome back their alumni, an exercise in nostalgia for the attendees and an unparalleled opportunity to fund-...

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Fashion

“me:me:me” for you, you, you

PR for People Team

July 26, 2016

by Milan Heger and Patricia Cameron

Take three design-conscious individuals: an art consultant, interior designer, and artist, each one with a rich history of bringing art and design to diverse audiences. Fashion conscious as they all are, an idea was ignited to launch a company that would create trend-setting and iconic accessories for casual or elegant wear. Targeting fashion-loving women of all ages, the team...

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Beauty

Viora Reaction!

Raihana Mahan

July 26, 2016

Raihana Mahan on the latest in beauty!

Viora Reaction is a Radiofrequency (RF) energy based treatment. When applied to tissues, the skin’s underlying network of collagen and elastin fibers is gently heated. This action causes the fibers to shrink, restoring the skin’s elasticity and leaving it tighter and smoother looking. It also stimulates natural lipolysis to shrink fat cell...

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Politics

The "F" Word

Patricia Vaccarino

July 25, 2016

University of Rhode Island, Kingston, Rhode Island 1978 - It had started to snow and that winter we had already experienced two of the worst storms in New England history. I trundled myself into a white Volkswagen beetle with three women whom I did not know. I had signed up to travel in a carpool. We debated whether we should drive to Connecticut. The beetle was old, dented, had a throaty muffler and a tail pipe...